— digital marketing services —

EFFECTIVE DIGITAL MARKETING RESULTS FROM A

COMPREHENSIVE AND INTEGRATED STRATEGY

How many times have you heard that you must have a website? And yet having one doesn’t guarantee sales. Or been told you have to be on social media? But see no measurable traffic to your site from your fan page. Unless all of your digital marketing is optimized and working together, you will not get the results you desire.

With over 20 years experience and hundreds of successful launches, I offering the following digital marketing services and packages. I will personally show you which tools will work best for your business and help you integrate them in such a way as to CREATE DEMAND and DRIVE SALES.

DIGITAL MARKETING SERVICES

FOR THOSE WHO HAVE A WEBSITE & WANT TO INCREASE SALES

Digital Marketing Audit

If you have in-house marketing capabilities and just need a plan of attack, this is the perfect option.

First, I’ll complete an industry specific competitive analysis, looking at your top 5 competitors’:

» business models

» marketing approach

» digital presence

» search traffic

» keyword rankings

» social media

» strengths and weaknesses

Next, I’ll turn the focus on your business, evaluating how you are attracting and engaging leads through:

» brand visibility

» email

» content

» social media

» your site’s conversion funnel

Last, I’ll dig deep into your search engine optimization, performing a full SEO Audit to be sure you are taking every advantage of organic traffic.

» site security

» website speed

» on-page optimization

» backlinks

» content

» social

With this information, I’ll show you how to identify and speak directly to your ideal dream customer enabling you to stand out from the crowd. 

You will receive a 4-5 page brief that identifies your digital marketing opportunities and recommendations moving forward.

(cost applied to Blueprint if upgraded within 60 days)

$495

Digital Marketing Blueprint

If you really need someone to layout the complete framework for what to do, this is option is for you.

First, I’ll complete an industry specific competitive analysis, looking at your top 5 competitors’:

» business models

» marketing approach

» digital presence

» search traffic

» keyword rankings

» social media

» strengths and weaknesses

Next, I’ll turn the focus on your business, evaluating how you are attracting and engaging leads through:

» brand visibility

» search

» email

» content

» social media

» your site’s conversion funnel

With this information, I’ll show you how to identify and speak directly to your ideal dream customer enabling you to stand out from the crowd.

Then, I’ll show you in great detail how to:

» develop lead magnets

» create conversion paths

» utilize primary and secondary call-to-actions

» capture and manage emails

» create email campaigns

» create social media strategies

» integrate and automate social media

» design content calendars

» monitor analytics

» establish KPIs (key performance indicators)

You will receive a 12-15 page step-by-step implementation guide that will take all of the guess work out of digital marketing.

$1,295

DIGITAL BRANDING SERVICES

FOR THOSE WHO NEED A WEBSITE & WANT TO INCREASE SALES

Website Design Package with Digital Marketing Blueprint

I’ll begin with a blend of questions, interviews, and virtual calls to identify why you exist, what you stand for, and what you want to achieve. We will make your voice and your brand come to life. Next, I will complete a Digital Marketing Blueprint and complete a thorough Keyword Research & SEO Strategy Session. Only then will I create a user-friendly, search engine optimized website that is fully integrated with your custom digital marketing strategy. Here is what you can expect:

Brand Strategy

I will work with you to:

» clarify your purpose

» create a brand identity

» identify your brand personality

» define your brand’s messaging

» design a logo (if needed)

» create social media branding

(for up to 3 social networks)

SEO Strategy

Before I start designing your website,  we’ll review:

» keyword research

» on-page search optimization strategy

»  website strategy for speed, security, and architecture

Marketing Strategy

A competitive analysis of 5 competitors’:

» business models

» marketing approach

» digital presence

» search traffic

» keyword rankings

» social media

» strengths and weaknesses

A Step-by-step guide to:

» design an email campaign

» automate social media

» design content calendars

» monitor analytics

» establish KPIs

Website Design

A new WordPress site that includes:

» responsive website design

» up to 8 web pages

» blog / news feed page

» 1 landing page (optional)

» Google analytics integration

» recommended plugins installed

» SEO implementation

» formulated sales funnel

» set up of lead magnet

» email capturing

» 1-hour virtual training

Not quite ready for professional digital marketing services, visit the

Digital Marketing Blog or learn more about the SEO & Digital Marketing Consulting Services I provide.

I teach you how to use
attraction marketing and
SEO to boost blog traffic!

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